Always a keystone to every marketing strategy, our testimonial program had become obsolete. Our videos were based on a formula that no longer worked. With limited budget and timing, we were challenged with reinventing ourselves and building work that would appeal across multiple industries.
"we let the customers speak—and give us a full picture of their passion for their businesses"
Instead of questions and answers, we let the customers speak—and give us a full picture of their passion for their businesses. We chose unique businesses that would engage the viewer and change perceptions of the typical business customer we service.
Testimonials from historic boathouse row in Philadelphia, Milkhouse restaurant, Detroit Rescue Mission—are a new benchmark for us aspires to.